19 How to Get Free Business Intelligence

Running any business without the use of Intelligence or Insight is foolhardy. It’s akin to driving a car in pitch darkness, with the headlights turned off ! Although you might start the car, move a few metres, will you reach your destination? I doubt it.

Business Intelligence is what informs the best of business decisions, serving as the headlights for your business by showing where to turn, slow down and avoid obstacles on the journey to achieving your business objectives.

There are many ways to collect business intelligence and fortunately, today the internet provides a vast array of  free methods and tools to gather business intelligence and empower your decisions.

In this episode, I provide practical methods, mostly free and web based, to source for a balanced view of your overall business insight.

In particular, I cover details on how you can collect business insight around the 4 key areas of your business:

Customer Insight – listening to the “Voice of the Customer”
Organisational Insight – a powerful SWOT analysis tool
Competitive Analysis – spark Innovation by analysing your competition
Market Trends – strategies to stay ahead of the game

Enjoy !

References made in the podcast:

Techcrunch

Euromonitor

Nielsen

The 4-Hour Body: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman

Viral Heat

Action Plan Download Link

Dont forget to send me your questions on any Business Improvement , Kaizen or Continuous Improvement topic or issue.

The first 3 people to send me a question will receive the complete PIMP YOUR BIZ Package, 100% free !

Send an email to brian@smallbizkaizen.com or use the Contact Us Page to pose your question and stand a chance to win this awesome book package prize .

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Is Your Iceberg Melting ?

John Kotter is the undisputed guru in Leadership and Change Management and author of the bestselling book, “Our Iceberg Is Melting”. In this episode, I discuss Professor John Kotter’s 8 Steps of Change and how you can apply the same approach to successfully change your business under any conditions.

Entrepreneurs and business leaders ought to take valuable lessons from the authoritative subject matter expert on Change Management and Leadership. The 8 Steps of Change are based on Kotter’s extensive research spanning several decades, where he studied the science and art of successful and sustainable business change. If you are serious about turning your business around, there is a tried and trusted way, the John Kotter way.

an iceberg and glacier out at sea

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Let Your Dreams Inspire You

Maggie Joao of Coaching Life An interview with Maggie João , an Executive and Life Coach accredited by the International Institute of Coaching and the Academy of Executive Coaching. She heads the International Institute of Coaching in Portugal. She is also a writer.

Before running her own coaching practice, her business background consisted of ten successful years in Manufacturing and Supply Chain with various global organisations within the auto, food and services sector. She has travelled the world and lived in 12 countries.

With clients in three continents, Maggie practises non-directive and non-judgmental coaching in English, Portuguese and Spanish.

This insightful interview starts with Maggie’s transitional journey into the practice of Executive and Life coaching and covers what it takes to be an executive and life coach, competencies and skills required, how to avoid common mistakes in life coaching & the coaching opportunity in leadership for entrepreneurs. There’s no doubt that in business, life coaching is a solid option in embarking on a journey of self-discovery – so why not let your dreams inspire you?

Visit the website at www.coachinglife.eu

The full article, “The Manager Coach”, as referenced in the interview & written by Maggie João.

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Sexy Burgers? Jazz and Oxygen – Its Business as Usual – the TC Way

Tendayi Chiro mug shotTendayi Chiro known simply as TC, is not your average Civil & Structural Engineer. A Jazz enthusiast, collector of priceless Zimbabwean Stone Sculpture, a Golfer, Family man, MBA graduate, Manchester United die hard fan and above all, a seasoned entrepreneur of note.

Born in Zimbabwe and having studied engineering in the USA, TC has been involved in farming, restaurant and jazz club, student accommodation letting & other property related businesses in South Africa where he now lives.

In this insightful interview, TC takes us on his journey and shares how his approach to business ventures has been centred on a model of building value around property as opposed to the business proposition, quite akin to the MacDonalds Real Estate Model.

He gives valuable lessons in business about self belief, learning from mistakes and how the non-linear relationship in business requires an open and diverse mind to survive in today’s tough economy.

This podcast is laced with useful lessons and good advice for the smallbizkaizen listeners to take on board so we hope you enjoy it.

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