Category: Podcasts

13 Ten Ways to Optimise Your Website – Part 2

We conclude the “10 Ways to Optimise your Website and Boost Conversion”. This episode focuses on often overlooked things like optimising the size of images, configuring javascript so it loads asynchronously and the concept of “keep alive”, a setting allowing your webserver to keep a connection to the browser open

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12 Is Your Website Up for the Speed Race?

Optimising your website for speed brings with it numerous benefits for your online business. An increase in conversions, customer satisfaction plus a reduction in operational costs all positively impacts the bottom line. In terms of SEO, the faster your website the higher it will rank in the natural or organic searches. Yet, how often do we sit and wait for clunky and slow, image heavy websites to load?

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11 Pimp Your Biz is the title of My Book

In this episode I announce an exciting book project that’s been keeping me busy for the past few months but nearing completion. The book is entitled PIMP YOUR BIZ – A Complete Guide to Improving Your Business under Any Circumstances.

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10 Tools to Optimise Your E Commerce Shop

Local Search Engine Optimisation and Navigation for online shops is the topic of this 2 part interview.     I speak to Katrin Jaehnke of FACT-FINDER to understand how product specific search works, how this is different to your normal Google search

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09 E Commerce Expo 2010 for Small Business

E Commerce Expo 2010, London provides the scene for this week’s podcast episode. This is an event organised for anyone interested in E Commerce to explore what the web has to offer. Enjoy listening to some of the industry’s top

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08 Geo Social Networks are the New Kid on the Block

Chris Lee of Planet Content expertly covers the subject of Marketing, PR and the Social Media opportunities for Small Business owners and breaks it down to what really matters – the tactics, tips, do’s and don’ts of PR and Social Media. If your business is online you can’t afford to lag behind. Geo Social Networking is the new kid on the block.

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07 Why Everyone Is Turning to India for IT

An interview with India based Sandeep Mahajan about what inspired him and 3 colleagues to quit their jobs with a leading software developing firm and start Impinge Solutions, now a rapidly expanding web solutions company. Working 20 hours a day initially, the 4 young guns stuck out the initial challenges to turn Impinge Solutions into a lucrative, 85 manpower -strong software and web-solutions business.

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06 Why Google Loves WordPress

Exploring the pros and cons of using WordPress, as an option for your business website confirming why this is a Content Managed System on steroids.

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Is Your Iceberg Melting ?

A look at Leadership and Change Management approach to changing and succeeding under any conditions from John Kotter’s incredibly simple fable “Our Iceberg Is Melting”.

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Creating HD Videos for Business

A review of the Kodak Zi8 Pocket HD Camcoder as an easy entry to creating professional looking business videos

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